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Category: Tutorials

Shopify – Mailchimp integration & GDPR

Let us tell you how Shopify – Mailchimp integration works. Every email address you collect on your website, whether that’s through checkout, or the newsletter sign-up form, creates a Customer within Shopify Admin. Depending on the path taken by a user, this Customer will have different amount of information filled out. If they go through checkout, and select “Accept Marketing”, they will have a lot of details, such as name, surname, email, delivery address, billing address, phone number etc. If, however, they use the newsletter sign-up form, it will only hold their email address, nothing else. Every so often (10 minutes or so), Mailchimp checks with your list of Customers on Shopify, and adds any new emails. Here’s the confusing part. Because of the way this integration works, these new users are not actually counted as newly signed up, but rather as a new import (as if you added them yourself). What you are trying to do is called Double […]

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Shopify. What, where and how?

Some time ago we created a Shopify Manual, which explains how to use the platform. In most cases, companies do not have a dedicated online store person, so they need to train a few people, if not the whole team. The manual was created to help with that (and to reduce the quantities of emails asking about adding products, but you didn’t hear me say that). You can sign-up for 14 days free trial of Shopify. If you do, you can follow this tutorial to learn the basics of Shopify store management.

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How to improve SEO for your website?

Introduction Many Webmasters out there are looking to increase their website’s SEO (Search Engine Optimisation) – but how does one do this when everyone is fighting for the top spot? Implement relevant meta tags? Devise better search titles & SEO focus keywords? Create some super clean looking website URLs? Or maybe all of the above? In this article we will discuss some of the methods we use here at Nott Studios to make our websites highly ranked in major search engines such as Google and Bing. We’ll be looking at various ways to improve SEO to get your website to the top of the search and above competitor websites.

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